By Marguerite Cleveland
This year after seeing so many of my friends’ cool planners with everything color coded with motivating stickers, I decided to take the plunge. This was after I got over the sticker shock with most being priced at the $50 mark. So, after looking at these for over two years to decide if the investment was worth it, I finally committed and bought two different ones, a content planner and a goal-oriented planner. There are tons of planners available on Amazon at more reasonable prices and many online planners but here is why I chose the more expensive option.
- Small Business – I am willing to pay more to support a small business especially woman owned. I was amazed at the ability of these ladies to develop a concept that works and bring a product to market.
- Training – When you purchase a small business planner these ladies are very savvy about planning especially if it is a niche planner such as a content planner. They developed something that works. Follow them on social media and their websites for useful tips and videos on how to use their products.
- Paper versus online – I am a paper gal. I like the feeling of writing a goal down in ink. When you commit to ink it is a more thoughtful process. And did I mention colorful pens and stickers? You just can’t get that satisfaction from an online planner. I also like the fact that you can have it in front of you as you work on your computer.
Some things to think about before you purchase one. For a content planner you want to purchase one that is focused on an online business whether it is for products or a blog. The planner should have a section that lists information you can use for planning your content such as a calendar listing all the fun days such as National Ice Cream Day or National Plan Your Vacation Day. This is very helpful planning content especially if you are short on ideas. It should have a section to track your statistics for social media. Goals are important so a section to list track goals weekly and monthly. Suggested themes for the month is also a useful planning tool. I also think stickers are an important motivator, so it is nice if that is included.
Goal Oriented Planners are also a useful tool to plan your year. You want one that gives you space to map out some ideas of things you want to do whether it is business or personal goals. You want instructions on how to come up with goals and break them down into long and short term. I also like the goal planner to be my daily planner with space for daily activities and a monthly layout as well.
One last thing you will want to purchased colored pens, pencils or markers to use with your new planner. You can use different colors for personal or business activities or for different members of your household.
So, are expensive planners worth the cost? I think so if you are willing to use them. I find using something that’s nice often motivates me and this year these planners are going to help me stay organized and grow my business.
Do you like to plan? What is your favorite planner?
Marguerite Cleveland is a freelance writer who specializes in human interest and travel stories. She is a military brat, a veteran and now a military spouse. Her military experience is vast as the daughter of a Navy man who served as an enlisted sailor and then Naval Officer. She served as an enlisted soldier in the reserves and on active duty, then as an Army Officer. She currently serves as a military spouse. She lives in the Pacific Northwest with her husband and two sons. Visit her website www.WanderWordsWine.com