Starting a business is a huge undertaking so it is only natural to be intimidated and find reasons to put it off until the perfect time.
News flash: There is never a perfect time to launch a business! There will always be obstacles but don’t allow them to stop your entrepreneurial spirit!
Lately, there has been a lot of talk about military spouse employment or rather the lack of employment. One way to combat military spouse unemployment is to create your own career and start a business that is PCS proof.
Deployment is a great time to start achieving your entrepreneurial goals. I know it seems crazy but hear me out. Everyone is always asking “How can I survive a deployment?” The most common answer is to stay busy.
What will keep you busier than launching a business?
Rome was not built in a day and neither will your new business. Creating a business is a process. The first step in the process is to decide what your business will be.
- Do you have a marketable skill? Do you sew, are you an organizing guru, or a marketing maven?
- Have you seen a need for a service or a way to improve a product?
These skills and ideas can be transformed into a lucrative business with determination, a solid business plan and a lot of hard work.
Once you have a business plan it is time to put that plan into action. Why not start as soon as your spouse leaves on a deployment? This will give you something to focus on and will help to fill the gap your spouse’s absence leaves.
Launching a business during a deployment also helps establish reasonable business goals and a firm timeline in which you can strive to accomplish them – emphasis on “reasonable” goals. To say you plan to launch a Fortune 500 business during a nine-month deployment is not only absurd, it will lead to burnout, disappointment and lots of tears.
Reasonable business goals could include completing professional branding, launching your company’s website and social media platforms, creating a media kit and begin soliciting clients. By the end of the deployment, you may not be rolling in the dough, but you will have a strong foundation for a successful business.
The military life is not meant to be lived alone and neither is the journey to entrepreneurship. There are so many resources available to military spouse entrepreneurs from those who have been in your shoes and can help you learn through their experiences.
4 Resources for Military Spouse Entrepreneurs
The MilSpouse Creative was designed by a military spouse entrepreneur. She created a global virtual networking community for military spouse entrepreneurs to connect, collaborate and cultivate.
The Milspo Project is a nonprofit designed to help military spouses make their entrepreneur dreams come true.
The Entrepreneurship Bootcamp for Veterans’ Families (EBV-F) is an education and self-employment training program designed to take advantage of the skills, resources, and infrastructure of higher education to offer training in entrepreneurship and small business management to veterans’ families.
The National Military Spouse Network is a networking, mentoring and professional development organization committed to education, empowerment and advancement of military spouses.
As a military spouse who has experienced more than my fair share of deployments, I know they are long, tiresome and lonely.
I found focusing on goals and achieving them makes me feel a sense of accomplishment and makes the time spent apart more worthwhile.
The idea of starting a business can be overwhelming and a bit scary especially during a deployment but it can also be exhilarating and challenging.