DeCA and AAFES are working together to maximize their reach by linking their promotions and sales during April.
One hundred qualified patrons will win $300 in free groceries from their on-base commissaries. Altogether $30,000 in gift cards will be given away to commissary and exchange patrons during these promotions.
Joint Promotions Benefit AAFES, DeCA Patrons
This decision to link promotions between the commissaries and exchanges, including online exchange sites, follows an earlier move that allows Military Star Card members to use this card in either location. Prior to this, patrons could not use their Military Star Card at the commissary.
In order to enter the Fill Your Fridge Sweepstakes, patrons must make 2 purchases each at the exchange and commissary between April 1 and April 30. This contest is open to Military Star Card users worldwide. Shoppers can make qualifying purchases at Army and Air Force, Navy, Marine Corps and Coast Guard exchanges; ShopMyExchange.com; MyNavyExchange.com; ShopCGX.com; exchange concessionaires and the commissary.
This promotion makes the connection between quality nutrition and scholastic success for military children.
“Nutrition is foundational to military children’s educational success, and $300 in free groceries from your local commissary would certainly help build on that foundation,” said Air Force Chief Master Sgt. Luis Reyes, exchange senior enlisted advisor, in a press release. “We are honored to partner with the commissary to recognize the contributions of military kids worldwide with this sweepstakes.”
The Fill Your Fridge Sweepstakes is being held in conjunction with the Month of the Military Child. This annual event held during April honors the sacrifices of military children.
Military exchanges support military children year round through their You Made the Grade program. Military children receive a coupon booklet in exchange for an overall “B” average on their report card.
AAFES and DeCA Support the Month of the Military Child
In further support of the Month of the Military Child, there are additional events and promotions at both exchanges and commissaries on military bases around the world.
A coloring contest will be held at participating commissaries throughout the month of April. Patrons can inquire at their local commissary for more information about this contest.
There are also several ongoing sweepstakes beyond Fill Your Fridge. Exchange patrons can enter for these sweepstakes by logging into their ShopMyExchange account. Prizes include toys, backpacks and exchange gift cards.
Additionally, military children 18 years old and younger, can earn a free snack at select military exchange food courts. On April 18, military children should wear purple to their military exchange food court to qualify for a free treat. This could include side item, fountain beverage or dessert.
More Cross Promotions in the Future
Working together, DeCA and AAFES have the potential to increase the benefit to their customers. Through the Military Star Card connected Fill Your Fridge Sweepstakes, patrons have the chance to win nutritional food. The additional sweepstakes for toys, backpacks, and gift cards offers patrons an additional way to show support for military children this month. Military children can also earn rewards for good grades year round!
AAFES and DeCA’s new cross-promotions show support for military children. In addition, expanding options for patrons to use Military Star cards at both locations increases the shopping options on base.
Exchange and commissary patrons should anticipate further collaborative promotions and sales.
I always liked it when your local Commissary and Post Exchange had their individual store contests. It was a personal touch that is missing these days.
This promotion indicates the end of the Commissary as we know it. Pretty soon you will see a sign in the commissary stating how much the give back to the Military community. Of course, all of this money they give back is yours via higher prices.
Just another privilege that we earned & now we are losing.
I would like to thank the Generals & all the other high ranking military & civilians in DeCA for doing such a lousy job. Instead of doing your job & keeping the commissaries prices low, you took the easy way out.
Maybe you should have done your research & listen to your customers.